Nepal Lube Oil Limited (NLOL), recently lunched the Gulf Untrasynth X in Nepalese Market. This product is promoted in the road of Kathmandu, Bhaktapur and Lalitpur (Three major districts of Nepal) by Marketing team by van branding and product cutout of 4.5 feet height. The major target areas were the PCMO retailers, service stations, taxi stands and workshops. The event last for 7 days, from 11 AM to 8:30 PM. The major objectives were to inform the target customers about the Gulf Ultrasynth X and its features and qualities from technical aspects. And the second objective was the brand awareness. During the event, the team distributed the flyers, pen, keyring and tshirts to the public and target customers. Along with the promotion, huge amount of feedbacks was collected from the customers and this event has brought a huge impact in terms of brand awareness in targeted areas.